Posts by tag
Marketing
If you Google “definition of branding,” you may find words like ‘“name”, “logo”, or “tagline”. The list can become really long fast when you are trying to learn how to…
Business to Consumer Marketing
B2C Marketing Welcome to the blog! This week is all about business to consumer (B2C) marketing. Different from business to business (B2B), B2C is reaching a product to the final…
Bullseye!
Have you ever seen a billboard and thought to yourself, “I was just thinking about that!”? Statistic #4: Adults between the ages of 25 and 54 drive the most (64…
Catchy and Classy
How many miles do you travel in a day? How many billboards do you see daily? Statistic #3: On a daily basis, the average person traveled 40 miles. Roadside advertising…
A note from our CEO, Justin Powell
Greetings, I don’t know about you, but it looks to me like the weather might be finally making a turn towards spring. Although this winter was a milder one than…
Make A Good First Impression
What do you notice first about people? Perhaps their smile, hair, personality, voice, etc. Many of us work hard to make a good first impression. We wear braces for years…
Social Media Is Powerful
Social media is powerful. Social media changes culture. Millions of Americans check their social media pages several times a day. According to Adweek, “..the average user logs 1.72 hours per…
Create Easy To Read Content
In a world of volume, noise, and distractions, make your advertising content simple, eye pleasing and bold. We have all seen poorly designed billboard vinyls, TV ads, websites and business…
Solve Your Customers Problems
Have you ever been tempted to purchase something from an infomercial, even if it was a product you didn’t really need or want? One minute you’re watching your favorite television…
Tell Your Story
Sharing your story and telling it correctly can make the difference between failure and success, so learning how to tell your story is really important! Here are some questions and…